Sandwich

At the heart of food culture, Sandwich is a unique global platform. Founded in 2018, it celebrates the often-overlooked yet universally cherished sandwich, highlighting food's ability to connect people. Through cultural reporting, photo essays, and interviews, Sandwich uncovers the most surprising and creative aspects of the culinary world.

I focused on a 360 campaign that brings the culture of Sandwich to life by engaging audiences through interactive experiences, social media storytelling, and community events.